CAD Venture Chef : The Recipe for a $5M Series A with Lagoa



Since this is festive season I thought I would share with you the recipe of a successful series A fundraising and tell you the story of Lagoa:

  1. Start with a devilishly smart entrepreneur who's able to code a multi-physics engine on his own and combines Brazilian cool with business acumen (Thiago)
  2. Combine with co-founders that conveniently include a world class scientist (Arno) and a guy who knows how to run a SaaS infrastructure (Dov)
  3. Let it marinate in the Montreal cold.
  1. Intersect team with a massive market (3D, CAD, Product Lifecycle Management) screaming with disruption opportunities (cloud, manufacturing on demand, 3D printing).
  2. Once the marinade has taken, unveil a groundbreaking new way of interacting with 3D objects and models where 3D professionals, CAD engineers, designers and so they can manipulate, edit, visualize and render any 3D model
  3. Wow users with blazingly fast rendering, photorealistic images, volumetric accuracy, complex materials and a real world look and feel.
  4. Inject $5 million into the oven.
  5.  
  6. To spice this up, do it in standard browser on any device and allows users to seamlessly collaborate in real-time.
  7. Sprinkle with a helping of world-class customers, season with an industry veteran (Chris Williams, who sold Seemage to Dassault),  add a handful of Boston talent to the mix.

Cooking is more fun with friends.  Invite some trusted ones over (JS Cournoyer at Real Ventures), and make some new ones (Mike Majors at Siemens).

That's it.  You're now ready to enjoy one of the companies that will revolutionize the world of 3D design.   Incredible technology to take the world most complex 3D models to the browser and actually do something with them in real-time, with the support of the most powerful organization in Product Lifecycle Management in the world, complete with a team of pirates that is ready to take on the world.

The best thing about it: competition can only watch.  We've got one which is a service business that just decided to sell itself (bye RTT, hello Dassault) and one which simply cannot migrate its tools to the cloud (KeyShot).  This is going to be fun.

This entry was posted in AtlasVenture, Startups. Bookmark the permalink.

  • Chris

    LOL Very Funny.

  • skeptical

    “Inject $5 million into the oven.” …over, and over, and over, because they’re having trouble turning a profit.

    http://www.zdnet.com/saas-cloud-pricing-can-it-ever-add-up-7000011847/

    • http://www.freddestin.com Fred Destin

      Sure building SaaS takes a while but don’t believe everything you read in the press. It takes $20-$60M to build a SaaS company to scale and 6-8 years most of the time. Once you reach free cash flow they print money if you churn is controlled.

  • Thomas Teger

    Fred Destin seems to be quite the expert of what can and can’t be done with KeyShot.

    • http://www.freddestin.com Fred Destin

      We talked to users.

      • Thomas Teger

        LOL.

  • Guest

    .

  • Pingback: Boston Roundup: FirstFuel, ownCloud, Lagoa, Novomer | My Website